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The cloud has transitioned into the go-to place for any business to build its digital infrastructure, irrespective of its domain. Gartner predicts that 95% of all new digital workloads will be deployed in the cloud by 2025.

Over the past decade, cloud computing has managed to overcome some of the most pressing concerns against its mass adoption from the business fraternity. The major concern was surrounding security. Cloud is today a far more secure place for hosting major digital initiatives than it was in the early days. But there is a word of caution, especially for non-tech startups and product companies who are jumping into the cloud to build their digital backbone.

The cloud is secure, but not fully.

What Does It Mean by Not Fully Secure?

This question must be brimming in the minds of most founders by now. The answer is that there are too many misconceptions that enterprise leaders have surrounding cloud security. By firmly believing them, enterprises often end up on a pathway that will eventually lead to security compromises in their cloud infrastructure, which is never a good thing.

Let’s have a deeper look into some of the top misconceptions surrounding cloud security that non-tech founders have and what exactly should be their course of action to correct these misconceptions.

Security is a Vendor Headache

The biggest mistake most enterprises make from a security standpoint is believing that securing their cloud infrastructure is the sole responsibility of the vendor. Today, organizations partner with different cloud service providers for a variety of needs, such as storage, computing resources, SaaS tools or platforms for various departments, etc. This helps them achieve faster growth at lower costs and with lesser effort. But the challenge arises when they believe that end-to-end characteristics of the cloud service, which include areas like security, will be fully handled and managed by the vendor.

There will be several areas where the vendor may have limited control over transactional and information exchange processes that happens regularly. From vulnerable APIs to unguarded storage repositories, there are numerous areas where product companies must contribute their fair share of vigilance and due diligence to thwart threats. Enterprises must work together with their cloud partners to understand the entire landscape of vulnerabilities and clearly arrive at a responsibility matrix to cover all areas.

Trusting but Not Guarding Insiders

For any business, employees are the biggest asset to grow, and stories from successful entrepreneurs always vouch for trusting employees to do their jobs well. While on the work front, this principle is great to follow, the situation is not advisable when it comes to guarding the digital infrastructure, especially when it is on the cloud. In the age of remote work, employees often access organizational networks from unprotected home internet connections or public internet hotspots. These could be potential targets for hackers and other cybercriminals to break into the corporate cloud when the guard is down.

From a product development company’s point of view, it is crucial to set mandatory policies that govern accessing critical cloud resources on employee devices. For example, devices outside of firewalled networks could be granted only read access to cloud servers. Or employees could be asked to install a security firewall with multi-factor authentication credentials if they are to access the organization’s cloud resources from their devices at home or anywhere outside the office.

Let’s Go in for What Everyone’s Buying

While it is good to opt for cloud security solutions that have a great reputation, there are chances of ineffectiveness from the same solution, especially if your business operates in a unique domain. What you need instead is a solution that is customized to monitor unique operational, process, and transactional cloud workflows often found in your business domain.

It is important to implement best practices that have been developed through extensive domain research, even if it means taking a leaf from competitors who have demonstrated success in securely migrating to a cloud environment. This is a much more progressive approach to ensuring a secure cloud experience rather than blindly investing in what everyone’s talking about.

Compromises Will Be Less Costly Since We Are Just Starting to Grow

Often, non-tech businesses do not see the need to invest in additional security layers for their cloud infrastructure as they believe any threat will cause very little damage since it is just the beginning. This is wrong. A recent IBM study found that the average cost impact of a security event like a data breach can be worth around USD 4.35 million globally. Thus, founders must take extra care right from the start, working with all stakeholders, understanding the necessary guardrails they need to put in place, and starting with all guns fully loaded to fire if necessary.

In all these misconceptions, a common underlying thread can be easily identified. Non-tech product companies are often scarcely equipped with knowledge and awareness about how security threats lurch in the dark in cloud environments. With their core strengths and areas of focus lying outside the purview of technology, it is very unlikely that any focus will go into setting up dedicated security practices for different work streams.

This is where an experienced technology partner like Pratiti can make a difference. With our experience in empowering some of the world’s best businesses to securely transition into a cloud-first entity, we have what it takes to seamlessly propel your business into the cloud without risks. Get in touch with us to learn more.

Nitin Tappe

After successful stint in a corporate role, Nitin is back to what he enjoys most – conceptualizing new software solutions to solve business problems. Nitin is a postgraduate from IIT, Mumbai, India and in his 24 years of career, has played key roles in building a desktop as well as enterprise solutions right from idealization to launch which are adopted by many Fortune 500 companies. As a Founder member of Pratiti Technologies, he is committed to applying his management learning as well as the passion for building new solutions to realize your innovation with certainty.

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